Facing North 2023
Date
2 August 2023
Location
Great Hall Parliament House Canberra
Client
Darwin Major Business Group
Referee
Michael Sitzler
The Challenge
Facing North, held at Parliament House in Canberra, needed to showcase the Northern Territory’s business, culture, and investment potential to a national audience of decision makers. The challenge was to stage a high profile event in a venue with strict protocols and limited setup flexibility, while ensuring Territory talent and stories shone through.
Our Solution
Agentur managed the end to end delivery of the showcase, coordinating logistics, cultural programming, and stakeholder engagement. We worked with government, industry, and community partners to design a program that blended formal presentations with immersive cultural and culinary experiences. Every detail, from theming and staging to the coordination of NT suppliers, performers, and producers, was curated to highlight the Territory’s unique strengths.
The Impact
Facing North 2023 successfully positioned the NT on the national stage, strengthening relationships with key government and business leaders. The event delivered seamless production, elevated by authentic Territory storytelling, and reinforced Agentur’s reputation for delivering predictably extraordinary events at the highest level.
